Hughes is a well-known person in the world of Database Marketing. I have read many books and attended many courses on the subject of this marketing technique, but none of them even comes close to this excellent publication. In an easy-to-read and fascinating writing style Hughes guides the reader along all aspects of DBM; building relationships with your best customers, identifying and converting prospects using DBM for media selections, RFM and Lifetime Value analyses and much more. The book is full of real life examples and hints and tips. Every chapter closes with a summary of the most important learnings. The only part of the book which is slightly out of date is the section about the technology; too much has changed since this last edition of 1995. Also, a closer look at the possibilities the Internet has to offer is missing. Time for an updated version Arthur ?

Hughes provides database marketers with a comprehensive guide, that can be used for all aspects of planning and implementation!

Thorough introduction to how to use database marketing to create a relationship between buyer & seller. The book gives plenty of real-life examples, illustrating the right way and the wrong way to approach relationship marketing with a database. An excellent introduction.

if you're looking for a more in-depth analysis, you might want to look elsewhere, but for straightforward facts about Lynch films, this is a great guide. it systematically goes through a series of catagories (cast/crew, production history, cut scenes, etc. ; also some weirder catagories like "deja vu," "apocrypha,"- all of these lend to a greater understanding of the material in lynch's films) this ultimately ended up being the most helpful book on lynch I read, if only because it made finding actual facts about each subject really easy

Hughes' book is an indispensable addition to the bookshelf of the recent Lynch initiate, casual fan, or long-time follower of Lynch's career and work. Even trivia magnets will find numerous new and fascinating facts and anecdotes.

This is the rare book that can be used either as a career overview, reference work, or just a worthwhile, enjoyable read. The book is divided into sections, one for each work up to and including Mulholland Drive [not only film and TV works] and each is subdivided into categories such as trivia, cut scenes, availability, Lynch Mob (reappearances of members of Lynch's stable of frequent collaborators), or Lynch's own comments on each work. The index is very thorough as well, so the book can be enjoyed non-chronologically in bite-size pieces if desired.

Hughes has gone to the horse's mouth for many of the relevant facts and observances, having interviewed Lynch himself and many who work with him. The book is well-stocked with information, opinion and analysis without coming across as dry or pedantic. I'm very glad I picked it up.

Not nebulous and overly general like some works about Lynch, or a collection of the opinions of one writer like some others, Hughes' book should be purchased and read by anyone with an interest in the work of David Lynch,or in the wide-ranging, well-rounded and fascinating man himself.

3 thumbs up. Buy and keep near TV.

Let me start off by saying that this review may be a little prejudiced. I helped David Hughes collect some of the movies and info for the book, and became buddies with him in the process. However, all that aside this is a great book. Rather than being culled from "found" interviews and information, slopped together with a little psychoanalysis and fanfare, David has based his book on three things 1) an obsessive love of all things Lynchian, 2) an obsessive **knowledge** of all things Lynchian, and 3) a personal meeting with Mr. Lynch himself, which allowed this book to have interviews, quotes, opinions, etc. from the man himself that no other source in the world has.
In addition to being the ultimate book for the ultimate Lynch fan, this book has everything you could want in a comprehensive "guide" to Lynch for those wanting to immerse themselves in the Lynch universe for the first time. Full color photos, a VERY detailed episode by episode guide to Twin Peaks, information on his newest projects (Mulholland Drive, his internet ventures), as well as those that never made it (One Saliva Bubble, Rocket Ronnie, etc.).
To sum it up, I believe anybody interested in Lynch should buy this book. It is intelligently written, thoroughly researched, and a joy to read. Lastly, I believe this book can pass the one test no other book about Lynch has been able to (to my knowledge): I defy you to find a factual mistake in this book. While I won't discuss it here, believe me that others are rife with them and this is a topic often discussed on my email discussion group. As a matter of fact, if any one is interested in learning more about David Lynch, discussing him and his works, and, as an extra bonus, getting to meet the author of this book, David Hughes (he is a frequent poster to the list) go to the yahoo groups website, sign in, and go to Lynchians! Enjoy the book!

In the realm of science fiction, there are two issues that seperate epic novels from detail-driven technical series dime novels: The accurate and researched use of science and the mastery of fiction-as-a-vehicle.
It's not as easy as it sounds.
Author Paul Hughes has succesfully created both a solid novella and injected something new into a genre seemingly without boundaries.
What if God was on equal footing with the devil? What if the battle of ultimate creator vs. ultimate destroyer was one of complete attrition and victory for either side was a plauisble scenario.
Hughes has pushed the boundaries of fiction with An End and forces the reader to deal with a multitude of questions regarding that conflict.
A cast of characters drawn from smaller, less divine influences combine with a writing catalyst best described as a mix of Hemingway simplicty and Harold Robbins paragraph breaks to absorb the reader into a tumultuous story of the ultimate end.
Being experimental as a writer is as bold a venture as trying to re-invent Catholicism but Hughes is not afraid to take risks with flashbacks, wrap-arounds and even a littany of recollection and foresight that encompasses an entire chapter in a liquid sphere of circular thought patterns. Many writers of the genre rely on flashbacks as a fallback position to solid stream-of-conciousness skill and writing logistically well prepared plot lines. Hughes uses flashback and reversals like a Samurai wields a katana. There is mastery there and not something learned in a college writing seminar. Hughes rips through the novel and creates a picture solid and clean and even sterile in it's presentation but the reader will discover quickly that the initial interpretation has yet to feel the blade that comes with the later chapters. At the end of An End, the reader will discover that Hughes has let the sword fly and with skill and master of the edge, he has sliced and disassembled the intial picture and it all falls into a pile revealing a core of silver confusion and the inevitable resolution of that conflict.

An End - Review

Some say that I good book will change the way a person looks on life. A book is somewhat of a companion. It follows the reader around, enjoys a day in the park being read, gets beat around in an old backpack, and it could be quietly absorbed in that coffee shop down the street. Books present the reader with the ultimate entertainment, imagination.

This book lit a spark that fueled the fires of imagination somewhere inside of me. If there was ever a book that you just couldn't put down, it is An End. It made me want to be the one called Whistler. I wanted to be there, to save the world, and it also made me empathetic towards the characters if something went awry. Sometimes authors focus too much on detail and the book becomes drab and boring. Paul Hughes found a way to catch my attention and keep it throughout the piece.

What really intrigued me about the style of this book is the order. The story goes from future, to present, to past, and back again. It will astound any reader to see how it works out. Only a genius mind could write a book that way and make it work. Paul has done just that.

I wouldn't offer this book to someone that doesn't want an intellectual experience, however. If you are looking for a challenging book that will make you think I suggest An End. This piece of writing will grab you, tease you, and at times confuse you on a journey to An End.

-Scott Winchell [winch]

"An End" redefines the rules of science fiction. The story takes a quicksilver approach to plot twists, giving the reader little time to speculate. Hughes creates a world that is sterile, uncompromising and bleak, but then offers respite in the form of emotionally restrained scenes. As the story builds, Hughes begins to focus more on the sensory aspects of the characters and less on the technology. In the final part of the book, intellect yields to pure emotion. The climactic ending creates a vortex which pulls the reader into the world of all-night reading and fast page-turning.

Beginnings. Forevers. And what is in Between. Hughes has masterfully woven a tapestry for those who watch the stars and for those who gaze at them beside a lover.

Franz Auerbach, though well known in circles where figurative painting is important, has never pulled the attention of the art world in the way he should. Robert Hughes tends to that oversight in his definitive monograph on this puzzling artist. With insight and a true sense of kinship with the work, Hughes explains and then illustrates why Auerbach is worthy of admiration. Few artists can pull the figure onto the canvas surface the way Auerbach can, using what seems to be the crude pushing of pigment with palette knife and heavy brush. But these expressionistic faces groan with angst or shout their heroic stature powerfully. This is in every way a fine book dealing with a superb artist.

If you are used to having to decode the gnostic and layered texts of typical academic writing on art, this book will be a refreshing change. Hughes writes clearly, yet is not afraid to handle complex and challenging ideas. The book does an excellent job of giving you an understanding of the development of Auerbach's work, from the somewhat turgid work of the 50's to the dynamic paintings of the 1980's. I was especially interested in Hughes' analysis of these later paintings, which emphasizes their relationship to the real world of volume and movement. While their surfaces resemble the fevered paint of neo-expressionism, these are fundamentally pictures in which the artist is not just expressing himself, but is reacting to the "resistant" and complex world. Drawing and painting are unified; form is followed "around the back and out the other side." There are many fascinating quotes from Auerbach himself (for example, an observation that Matisse's cut-outs are such strong shapes because they proceed from an understanding of volume.) The color plates are plentiful and excellent. Careful marginal notes make it easy to refer to the reproductions while reading. This is a book you can actually read and enjoy.

Frank Auerbach's paintings are known for their expressive quality and graphic directness. This handsome monograph (the first of its kind) on the artist is a quality introduction to the reclusive British artist. Robert Hughes places the Berlin-born painter within the context of the "British School" and within the artist's personal tradition with the old masters. Auerbach's dedication to painting is evidently shown through the text and copious illustrations, including 80 in full color. The first chapter is especially interesting, offering a rare glimpse into the artist's studio which he has kept for over forty five years. This is a seminal work on a major contemprary painter.

The Golden Aquarians is a great science-fiction book that is a great book that anyone would enjoy, even people who do not regularly like science-fiction books! Walt Elliot is sent with his father, Colnel Elliot, a terraformer, to the planet Aqua to terraform it. Walt ends up finding some intelligent life on Aqua. They are frog-like creatures. Aqua seemed to everyone else thougt that it was a dull planet that was full of awful rainy weather. Walt explores it and experiences the "real" Aqua which is full of life. This is a great book that is a definate page turner. Read it!

I usually have no interest in science fiction, but I really enjoyed this book. Great story.

This is a great book. I really love it. I couldn't believe though when what was supposed to be a review from the booklist and American Library Association said that it was good except for "Although Hughes draws the father's character in rather broad strokes and gives him amnesia in the end, other aspects of the novel are quite satisfying." I have lots of trouble explaining this book to friends, because they think that it's all alien stuff. I think that the major focus is the theme that underlies the plot, involving Walt's relationship with his dad. I love the ending, it gave me so much joy and comfort. I even cried. I just ask people looking at this book to enjoy the science fiction, or not, but read the book anyway. You will learn something about family and yourself, guaranteed.

The book gives a good history of the English lexicon with a level of restraint in the use of linguistic technical terms that makes the work accessible. Particularly interesting is the analysis of why the different subjects that words covered correlated with their source. For example, much of the language of power and law (felony, court, etc.) comes from the Norman French reflecting that the ruling class of England spoke that for a few centuries. The book covers the burgeoning of the lexicon during the Renaissance, the attempt to standardize English with the creation of the first dictionaries and contemporary trends in the development of English words.

It is also particularly useful on why words from different sources were used in literature looking, for example, at Chaucer's use of Anglo-Saxon words for some characters and French loan words for others or how the shifting mores of various times in English history affected what words were morally acceptable.

It also covers controversies over what words are "proper" English. There was a controversy in the Renaissance over the large amount of foreign words coming into the English language. Another example is Samuel Johnson's (compiler of an important early dictionary) opposition to words of French extraction.

One minor quibble is that a section of why English lost its inflections would have been relevant as it would have prefaced the part of the discussion of the Renaissance period in which new words were created by conversion (words changing grammatical role, for example, a noun being used as a verb).

Note that this isn't general history of the English language, just the lexicon. Those looking for changes in phonology and grammar will have to look elsewhere.

This was an entertaining book, giving a detailed and plausible explanation of the sources of lexical additions and dynamics of pronounciation changes.

It is slightly marred by numerous typographical and spelling errors throughout the text. In a second edition, someone should go over this and root these out!

This book is the greatest Non-fiction work I have ever read. It is easily read like a novel, yet is so informative.Everytime I put it down I am astonished at how much more I have learned about the English language and its origins.

More Kennywood Memories is just that, even more memories from America's finest amusment park. Unlike some historical sequels, Jacques doesn't just restate everything in his first book he simply reviews it. He also covers Kennywood's sister parks, Idlewild and Sandcastle, in their history and development. It's a great for anyone who loves Kennywood or park history.

The book was all i expected to be.. as a young boy i spent alot of time at kennywood-i grew up in the 1950's when kennywood was in it's prime.. its a excellent park for kid's and adult's and old kennywood is still there in alot of memories,like the old swimming pool and the bigname band dance hall all have since been torn down....

I am a loyal Charles J. Jaques Jr. Fan and I think this is his greatest work. It follows Kennywood's history in depth through one hundred years of fun.

Beware that some printed copies of this title are missing pages. Third-party seller "ghbooks" shipped me a copy with pages 17-32 missing. I've e-mailed both the publisher and "ghbooks" to try to get some explanation. Neither responded. I'd suggest buying a new copy direct from Amato publishers. The book itself looks very good, but 16 pages of "mayflies" missing is a very serious omission.

I just bought this book, and read it straight through. I have also taken it with me--to the river--to use as it was written. The book is well written, and contains most of the general information that flyfishermen need to really enhance their experience. The only thing I would recommend in any subsequent revisions, is the use of color photographs of the insects. Tight Lines!

This softcover book not only matches fly patterns to the hatch but also educates the reader to the lifecycles, anatomy, and seasonal hatches of the insects. The illustrations are excellent and even are appealing to those with a biology background. This book single handedly enlightened me (at an age of thirteen) to the art and science of fly fishing. Hence a much greater and in depth appreciation for the craft. The book has sat on my shelf now for many years as a competent reference. I have personally had the opportunity to work with Rick Hafele (author) for a day on a small stream in souther Oregon. I was even more impressed with his keen knowledge and passion for entomology and the art of fly fishing. I highly recommend this book to any one just starting or even better as a a gift to an inquisitive child who will learn much much more than just how to match the hatch. This book will please all audiences though.

My pastor encouraged the entire church to read through theBible in one year using this scheme, and so far I'm keeping up.

ButI'm not keen on this particular presentation because in its attempt to be completely chronological it does a *lot* of jumping around, which makes it hard to read.

My suggestion for a future edition is to put the actual Bible text in the book so that it's all there in one place instead of having to do a lot of distracting flipping.

After starting to read the Bible but never being able to complete the task, I thought that I was hopeless. A lot of books within the Bible repeat the same information, but I just thought I was getting names and events confused. Frustration and confusion would build until I gave up. This time I have had an easier time because I am reading about an event in one book and then immediately reading about the same event in another book instead of reading about it several days later.
I am also encouraged because I feel like I have achieved something each morning when I check off the day's "assignment". The book contains a timeline which reinforces events and each day is set up with the readings split into different events which helps me to review.
Finally there is a verse to reinforce the day's major points. All in all, this book has been a great blessing.

The contents of this book include timelines and outlines surrounding each day's reading, each week's reading, and the year as a whole. Cover to Cover also contains maps of journies made by the Isrealites, daily thought sections, key scripture to memorize, and has many more study sections than I could list. I think the best part about this book is its organization and flexibility. The progressive days are numbered, as opposed to dated, adding to the flexibility of when to start reading this book. This format for reading the Bible I am finding refreshing. Putting all the passages in context has helped me understand God's Word in a more meaningful way. I am finding it truely a joyful journey through the pages of the Bible. I have recommended it many times and am buying it as a Christmas present for several people on my gift list.

honestly I saw the cover and said man I know I am not gonna like this. I was wrong. It was a great story, I would have loved for it to be longer than it was

A great title from romantic comdey author Charlotte Hughes. This short romance packs alot of punch in sexual tension and comedic banter between its main characters, Neil and Katie. Although the storyline is well used, it does manage to delite the reader with its light comical dialogue. Recommended to anyone looking for a new face in romance.

Neil Logan and Katie Jonas were pretty much raised together, since Katie's mother (neal's family housekeeper) died unexpectedly and the family raised her as their own. Now, Katie is being thrown a fantastic wedding and she's hoping to have the dream marriage. Neil despite his family money is a detective who gives his all to his job.

He and Katie have never really seen eye-to-eye but when he finds that Katie's been jilted, and her fiance has also left her three months pregnant, he 'volunteers' to marry Katie and give the baby a well-deserved name.

While the formula seems overdone, Charlotte Hughes brings these sterotypes to life with reality and spice. I loved the relationship between Neil and Katie and the sparks and sexual tension are second only to the warmth and humor. Charlotte Hughes has great dialogue and this former Loveswept author's debut for Desire is a winner. She also writes fro MIRA (eg HOT SHOT) and with Janet Evanovich on her new series.